Директор по маркетингу / PR

Была больше месяца назад

65 000 ₽

50 лет (родилась 26 января 1975), не состоит в браке, детей нет

Москва

Коньково

Занятость

не указано

Гражданство

не указано

Контакты

Телефон

Почта

Будут доступны после открытия

Фото, имя и контакты доступны только авторизованным пользователям

Опыт работы 23 года и 8 месяцев

- Ноябрь 2006 – работает сейчас
- 19 лет и 2 месяца
Associate director
Public relations agency
Обязанности и достижения:
• Fulfillment of the key tasks on the projects: marketing research, market monitoring, processing of information, drawing up of recommendations on marketing activity • Concept development of documents, programs, events • Preparing of questionnaires and carrying out of the questionnaires • Communication with Mass-media representatives, media-planning, budgeting, searching of media sponsors, elaboration and implementation of sponsorship programs, researching of new advertising opportunities • Events’ implementation (press-conferences, round tables etc.) • Preparation of promotional and information materials’ content; coordination of work on manufacturing advertising / souvenir production (booklets, souvenirs) • Providing information on regular basis to updates on the corporate web-site
- Декабрь 2004 – ноябрь 2006
- 2 года
Deputy Director
International Academy of Corporate Management and Business
Обязанности и достижения:
• Researching of main factors, forming dynamics of a consumer demand for company’s services • Strategic planning (including marketing goal setting) and subsequent realization of the plan • Providing of a full spectrum of services in accordance with international standards (including exclusive programs) • Constant reviewing of programs’ accordance to requirements of clients; scheduling according to inquiries of various groups of clients • Elaboration of promotional and information materials; editing of all materials with accent on the basic company’s advantages; release of external information about the company according to corporate style. Drawing up of sponsor’s package • Media-planning; accomodation of advertising and PR materials according to the plan and control of its execution; regular interaction with representatives of the press • Providing regular information updates on the corporate web-site, participation in promotion of corporate web-site in the information retrieval systems • Organization and carrying out of Special Events (conferences, round tables etc.): development of the concept, detailed eleboration of the plan, budget planning, development of the programm, information support, monitoring work in progress • Organization the company’s participation in exhibitions • Staff management
- Сентябрь 2003 – декабрь 2004
- 1 год и 4 месяца
Marketing and advertising manager
International Academy of Corporate Management and Business
Обязанности и достижения:
• Carrying out of marketing researches on the market of training services • Drawing up of the marketing plan and his subsequent realization • Coordination of realization of an advertising campaign • Work with mass-media (Internet, printed editions) • Development of creative tasks (creation of advertising-information materials and models) for designers • Work with a corporate site: updating of the information • Preparation and carrying out of International Coach Conference in Moscow: development of the concept, detailed elaboration of the plan on its realizations, search of subcontractors, registration of contractual attitudes with them, coordination of the company’s work with PR -agency, preparation of a package for the participants, development of the program for conference.
- Март 2001 – июнь 2002
- 1 год и 4 месяца
The expert in a department of marketing and advertising
Insurance company «Yakor»
Обязанности и достижения:
• Carrying out marketing researches (the analysis of the basic market tendencies and the basic competitors) • Media planning (including a choice of target mass-media), interaction with advertising departments of editions, work with advertising agencies, establishment of contacts and regular dialogue with representatives of the specialized and business press • Coordination of work on manufacturing advertising / souvenir production (booklets, souvenirs) • Organization and carrying out of corporate actions • Work with web designers on creation of a corporate web-site