Обязанности и достижения:
• Conducting presentations in partner companies, at the ABB training center, participating in exhibitions and product presentations, both in Moscow and in the regions.
• Providing marketing and technical support to the company's business units, business partners, engineering bureaus and assembly organizations.
• Researching trends and evaluating market volume, and analyzing factors affecting product sales, reasons for increased or decreased customer demand.
• Pricing based on market analysis. Developing price list for standard MV equipment products.
• Ensuring the implementation of product development strategy, including management of the group by following steps: market research, definition of required technical parameters, assortment definition, participation in development of annual marketing plans of sales development in market segment: electrical grids, industry, infrastructure, certification.
• Production of marketing material: catalogs, brochures, posters.
• Ensuring the constant contact with representatives of the target product and managers in Europe and Russia, who are responsible for promotion of the specific product. Formation of an information base of documentation and its updating. Distribution of product demo samples to sales offices.
Achievements
• Actively participated in the coordination of the promotion of medium voltage equipment for use in Moscow power grid companies (MOESK branch of MKS, OEK).
• Developed and implemented a marketing plan for the introduction of UniSec switchgear to the Russian market.
• Developed and implemented the price list of GIS SafeRing / SafePlus within the system "Common Business On-Line" to work with distributors and partners.
• Prepared marketing justification for GIS 40.5 kV SafeRing / SafePlus manufacturer's plant to conduct 190 kV lightning pulse test, compliance with GOST requirement.
• Prepared marketing rationale for global executives to expand the range of GIS SafeRing produced in Lipetsk city.
• Provided technical support for localized GIS SafeRing in Lipetsk city.
• Systematized presentations for focus groups of customers and sales managers.
• Developed and implemented training courses for sales managers and customers on major product groups.
• Provided the sales offices of the major cities of Russia with demo samples.
• Participated in a forum devoted to the development of renewable energy in Russia.