Обязанности и достижения:
1. Managing Origin – EA’s own digital distribution service:
• Planning, coordination and execution of promo activities in Origin and follow-up analysis reports
• Creating weekly merchandising plans for Origin online store and software client
• Origin integrity control and content localization
• Management of regular newsletters for end consumers, content control and localization check/amendment
• Content management (products and promo activities information) on EA’s official websites and social channels
• Negotiating and implementation of Origin’s marketing support on Partners resources
2. Managing EA’s digital distributors (3PDD): Gamazavr, Freshstore, 1С-Interes, Ozon
• Revenue planning by customer, managing supply and marketing contracts, customers’ financial discipline control
• Planning and execution of promo activities on customers’ digital channels, follow-up analysis and reporting
• New products presentations for customers, regular information support on EA’s product range
• Coordination and placement of EA’s advertising materials on customers’ digital channels (official web-sites, social channels, direct to consumer emailing)
3. Analysis and sales reports for all EA’s products in all digital channels (Origin + 3PDD)