Обязанности и достижения:
International marketing programs to support sales projects & launches (USA, Middle East, Europe);
Set up & manage key business process, (planning, budgeting, CRM, PR & Public Communications, between team and other Business units (R&D, Production, Sales, Finance);
Team management;
Marketing plans for the Board of Directors;
Execution of marketing initiatives aiming International Channel recruitment & sales;
Corporate communications & PR to drive brand awareness across international niche markets; manage relationships with core media in key company markets (Russia, USA, Middle East, India), editorials & press coverage; ATL; BTL focused activities to ensure brand awareness in key segments;
EX:. Public Safety wireless solution Demo for Police Departments, Riverside, USA; MESH network Demo for Emergency Forces, Toliatti, Russia); press trips for key media (Russia, USA) l; (industrial trade events - CommunicAsia 2006, Singapore, WiMAX World Forum, oct’2006, USA; Convergence 2007, India; Gitex, nov’2006, Dubai);
Monitor of competitors activities, marketing plans adjustment on quarterly basis.