Marketing Director, Brand Director, Luxury Boutique Director, Creative Director

Была больше месяца назад

250 000 ₽

43 года (родилась 24 октября 1982), не состоит в браке, детей нет

Москва, готова к переезду

Чистые пруды

Занятость

не указано

Гражданство

Россия

Контакты

Телефон

Почта

Будут доступны после открытия

Фото, имя и контакты доступны только авторизованным пользователям

Опыт работы 9 лет и 3 месяца

- Апрель 2013 – декабрь 2014
- 1 год и 9 месяцев
Brand Director
IDEAL
Обязанности и достижения:
Responsibility: Management of the private label creation and marketing communication. The private label was created for luxury cosmetic retail chain (A category). Production is done in Italy. Target market: Azerbaijan. NPD and marketing communication: • Brand concept, DNA. Product portfolio. • Creative works: product and package design; print, outdoor, retail, video advertising; displays. • Price strategy. RRP. • Retail and Merchandising strategy. • Budget management. • Team building.
- Май 2010 – декабрь 2014
- 4 года и 8 месяцев
Marketing Director CIS
CHANEL GROUP (at Bourjois), Москва
Обязанности и достижения:
Responsibility: 14 countries. Report to General Manager Benelux & CIS and oversaw a team of 17 professionals. • Development of long /short term local marketing strategy for each flagship market, based on global strategy, supporting local and hub media buying and planning • Execution of integrated marketing campaigns in highly competitive environments and broad geographies: ATL, BTL campaigns and retail initiatives in collaboration with key retail chains. • Adaptation and execution of global marketing communication strategy in broad geographies: TV, digital, print, outdoor, retail, video advertising. • Introduction of annual plans and marketing communication strategy to the President of HQ. • A&P management. P&L management. • Rolling plan management. • Marketing analysis of brand performance, sales, competition. • Team management.
- Апрель 2008 – март 2010
- 2 года
Marketing Director
BRCG, Москва
Обязанности и достижения:
Marketing consulting.
- Сентябрь 2005 – март 2008
- 2 года и 7 месяцев
Marketing Manager Russia
EVYAP INTERNATIONAL, Москва
Обязанности и достижения:
EVYAP INTERNATIONAL is a leading company in soap and skin care business. Marketing communication and retail strategy. Advertising budget responsibility: $ 7 million. Creation, adaptation and execution of global marketing communications: TV print, outdoor, retail, video advertising. Local TV commercial creation, steering all steps: concept, scripts, casting, shooting and post-production. Researches in collaboration with GFK, TNS, Nielsen. Brand portfolio and RRP management. Product launches. Marketing analysis and forecasts. Team management.

Образование

- Высшее образование
- Дневная/Очная
- 2013
Harvard Business School
Факультет: Marketing
Специальность: Strategic Marketing
- Магистр
- Вечерняя
- 2011
Российская академия народного хозяйства и государственной службы при Президенте РФ
Факультет: Marketing
Специальность: Marketing & Sales
- Магистр
- Дневная/Очная
- 2004
Новосибирский государственный технический университет
Факультет: Crisis management
Специальность: Marketing

Обо мне

Дополнительные сведения:

Over 10 years experience in marketing; a proven track record managing leading, international brands in 14 countries: Russia, Ukraine, Belarus, Kazakhstan, Azerbaijan, Armenia, Georgia, Moldova, Uzbekistan, Turkmenistan, Kyrgyzstan, Tajikistan, Baltic states. Strategic management and execution of global integrated marketing campaigns that have exceeded the most optimistic sales expectations in fiercely competitive environments (up to 40 % growth, net sales, value). Specialties: Marketing management, Business Development, Marketing communications, Strategic management and execution, Brand management, Media, Creation and adaptation of global advertisement to local market, A&P management, P&L management.