Digital Marketing Manager

Был больше месяца назад

По договорённости

34 года (родился 14 февраля 1991), не состоит в браке, детей нет

Москва

Занятость

не указано

Гражданство

Россия

Контакты

Телефон

Почта

Будут доступны после открытия

Фото, имя и контакты доступны только авторизованным пользователям

Опыт работы 16 лет и 1 месяц

- Декабрь 2013 – работает сейчас
- 12 лет
Chief Marketing Officer of Sosedi.ru project
Russian Ventures (rusve.com), Москва
Обязанности и достижения:
Responsibilities: - Developing of the general product concept. - Project management: teamwork organizing and coordinating (Agile). - Service audition and optimization. - UI/UX improvements. - Internet traffic efficiency analysis (Google Analytics, Yandex Metrika, inner stats). - Managing of advertisement campaigns. - Coordination of advertising agencies. - Landing pages development, A/B testing. Results: - Reached maximum traffic of 100 thousands unique users per day. - Main project functionality was renewed and improved. - E-mail marketing campaign was improved to raise number of returning visitors. - Took part in a successful selling of the project to Moscow City Administration.
- Ноябрь 2009 – август 2014
- 4 года и 10 месяцев
CEO and owner
Online stores, Москва
Обязанности и достижения:
Headphones: http://monster-beats-store.ru (August 2012 – August 2014.) Shoe shop: http://kus-shop.ru (November - February 2009, 2010, 2011, 2012, 2013). Perfume http://perfume-online.ru (September 2010 – May 2012) Flower shop http://ilpresente.ru (May 2010 – August 2010). Responsibilities: - Analysis of competitors, demand prediction. - Managing a group of people to create an online store. - Managing context advertising campaigns for the online shop (Google.Adwords, Yandex.Direct). - Cooperating with the coupons selling services. - Cooperating with CPA services. - SMM. Attracting customers via social networks. - Developing advertising materials. - Negotiations with suppliers. - Managing a group of couriers. Results: - Reached maximum number of 50 orders per day.
- Май 2013 – декабрь 2013
- 8 месяцев
Commercial Director
Looksima (looksima.ru), Москва
Обязанности и достижения:
Responsibilities: - Managing advertising campaigns. (Context, Partnerships (inc. those with Rambler, Passion.ru, etc.), CPA, display). - Coordination of advertising agencies. - The research result analysis and developing the needed marketing actions. - Developing of the general product concept. - Managing the development of website redesign (excepting the main page). - Coordination of developers in their tasks for marketing needs. Results: - Marketing activities made the company to come from losses to profit. - Signed an informational partnership agreement with Rambler. This agreement brought Looksima additional 20-30 thousands of unique users per day for free. - Improved E-mail marketing campaigns gained more than 300 sales per month.
- Ноябрь 2012 – май 2013
- 7 месяцев
Project Manager of Yandex.Market
Yandex, Москва
Обязанности и достижения:
Responsibilities: - Development and maintenance of Yandex.Market Content API. - Interaction with Content API partners. - Management of developers, testers and system administrators to perform Content API development and maintenance tasks. - Performing a lot of analytical tasks. Results: - Content API was improved and achieved a workable state. - Launched mobile app of Yandex.Market that used Content API as its backend. - Signed agreements with many partners of Yandex.Market Content API. - Made a research of different world online marketplaces. One of the new projects of Yandex.Market was based on the data, gained during this research.
- Май 2012 – февраль 2013
- 10 месяцев
CEO and owner
Advertising exchange in social networks (vktarget.ru), Москва
Обязанности и достижения:
Responsibilities: - Establishment and development of the project. - Design of the project. - Managing marketing activities. - Attraction of advertisers and users of social networks. Results: - Achieved the 9th place in «Advertising» category based on LiveInternet rating system (http://www.liveinternet.ru/?vktarget.ru) - Reached an average traffic of 35 thousand unique users per day. - More than 2000 registrations per day. - Average month profit was about $10 000.

Образование

- Высшее образование
- Дневная/Очная
- 2012
Lomonosov Moscow State University
Факультет: Faculty of Computational Mathematics and Cybernetics
Специальность: Mathematician, System Programmer

Обо мне

Дополнительные сведения:

About myself: responsible, result-oriented, very efficient, sociable Hobbies: reading, travelling, fitness, kung fu, scuba diving, drawing. Digital marketing: - UI/UX development and improvement. - Analytics (User behavior, cohort analysis, ARPU, LTV, ROI, CPS, CAC and etc.) - Contextual Advertising. - SEO. - СРА. - SMM. - Email-marketing. Marketing: - Customer loyalty. - Conversation script development for Call Center. Other Skills: - Basic knowledge of HTML, CSS, JavaScript, SQL. - Advanced user of Word, Excel, Power Point, Adobe Photoshop.