Обязанности и достижения:
Performance:
The sales of Revlimid – 1 bln. RUR (30% of MS), the sales of Vidaza - 500 mln RUR (25% MS), inclusion Revlimid into EDL and “7 noz” program
Responsibilities:
Pre-launch and launch campaign for Sebivo, market & competitive analysis, strategy and tactics, sales and budget forecasting, FF trainings and motivation, close relationships with main opinion leaders
Promotional mix: Local symposia, conferences, promotional materials, AdBoards, Post-marketing studies, local publications