Junior Brand Manager

Была больше месяца назад

По договорённости

32 года (родилась 25 июня 1993)

Москва

Занятость

не указано

Гражданство

не указано

Контакты

Телефон

Почта

Будут доступны после открытия

Фото, имя и контакты доступны только авторизованным пользователям

Опыт работы 2 года и 3 месяца

- Октябрь 2017 – декабрь 2017
- 3 месяца
Account Trainee
Grey Moscow, Москва
http://grey.com
Обязанности и достижения:
As a Trainee I have provided support to Client Service teams assisting on wide range of projects and successfully completing different tasks for LG, Wobenzym, Akrikhin (Fitolizin, Bystrum, Maxigra) and Teekanne. During this period my duties were to: • provide assistance in market audit preparation; • support on preparation of Media campaign reports according to the client brief on monthly basis; • make creative presentations for Clients; • support of an account team on briefing stage; • provide translation support - documents, presentations, story boards, scripts; • provide assistance in finding materials in photo/ video/ music libraries. I have decided to leave Grey as I could not get full-time and paid job there. However, I’m happy that I got such an amazing experience in agency side.
- Октябрь 2016 – октябрь 2017
- 1 год и 1 месяц
Marketing Assistant
AVON, Москва
http://avon.com
Обязанности и достижения:
1. Internal events planning: - full coordination and organization of marketing events (strategic sessions, performances, team buildings, marketing conferences, etc); - daily planning: communication with the agency, brief preparation, time and budget control, setting up rooms & IT help; - assistance in translation and presentations preparation. 2. Involvement in category initiatives: - leaflet creation for a new lipstick shade launch (see in portfolio); - participation in sales conference: took part in BTL activities, worked on stands; - conducted a qualitative research on consumers' evaluation of Avon Christmas campaign: had a conversation with more than 150 consumers within 1 day. 3. Involvement in financial initiatives (i.e. budget preparation): - gathering and consolidating the data on Marketing Department travel budget; - data organisation and presentation for HO Commercial Marketing Department; - day-to-day monitor the expenses versus the budget. 4. Administrative support of the Marketing department of around 50 people (calendar support, travel support, event management, paper workload, etc.); 5. Full day-to-day support of three executives (calendar support, visa and travel support, event management, translations and presentations preparation, paper workload, personal requests, etc.). While working in Avon I showed significant commitment to maintaining professional contacts and effective collaboration with representatives of cross-functional departments. Through managing different marketing and sales events I gained some expertise in event management (e.g. coordination and organization), developed the ability to organise heavy workload, manage multiple priorities and showed excellent communication and presentation skills. I also demonstrated myself as a highly motivated and creatively thinking employee while working with Color team on a leaflet creation. I have decided to leave Avon and start my career in agency side as a Trainee to gather advertising&branding experience and expertise in different sectors and clients, master my analytical, problem-solving, presentation and communication skills.
- Октябрь 2015 – апрель 2017
- 1 год и 7 месяцев
Brand Manager (MSc project for Accolade Wine)
Accolade Wines
http://www.stowells-wines.com
Обязанности и достижения:
Stowells is a well-known brand that has been in decline year-on-year for the past couple of years. Working in a group of 5 we aimed to prepare a practical plan for the real brand, which included recommendations based on the primary& secondary research conducted, market data, theory and concepts discussed. Our development plan included: 1. Industry/category analysis; 2. Competitive analysis of the brand: - Internal brand audit (evaluation of the logo, packaging and brand itself with communication channels); - External bran audit (qual- and quant- analysis made ourselves); 3. Identification of the 'problem' and brand development strategy priorities; 4. Identification and description of the target audience (plus all possible comm channels to reach them); 5. Brand positioning + brand elements; 6. Marketing programmes (including communication mix). While studying and working with my team (people of 4 different cultures) I showed significant commitment to maintaining professional contacts and effective collaboration by regularly taking actions to ensure the quality of the results. Through completing this academic project I developed the ability to organise heavy workload and showed excellent report writing and presentation skills. I also have mastered the following qualifications that, I believe, are essential for BM position: - Problem-solving; - Planning and organising; - Teamwork; - Leadership; - Conference and tenacity. If interested in the information regarding my experience and work on Accolade Wines' brand called Stowells, please visit my blog here: https://mynewmarketing.wordpress.com. Project portfolio is available on my LinkedIn page.

Образование

- Магистр
- Дневная/Очная
- 2016
Kingston University London
Факультет: Marketing and Communication Department, MSc Marketing and Brand Management
Специальность: Marketing and Brand Management
- Бакалавр
- Дневная/Очная
- 2015
Российская академия народного хозяйства и государственной службы при Президенте РФ
Факультет: Факультет экономических и социальных наук (бывший Институт предпринимательства)
Специальность: Менеджмент

Обо мне

Дополнительные сведения:

Highly motivated, creatively thinking, organised, ethical and trustworthy employee. Process strong analytical and problem-solving skills, good team player with the ability to make decisions and take responsibility from the beginning. Excellent presentation and communication skills. Effective in multitasking and organising heavy workload. Looking for new opportunities on the client side to gather experience and expertise within Health&Beauty/FMCG sector, master analytical, problem-solving and communication skills.